Step 1 — Identify Your Purpose

Before picking colors or uploading logos, get clear on why you're making custom apparel:

  • Personal expression — A design that's meaningful to you or your group
  • Business promotion — Branded uniforms, customer giveaways, or merch
  • Team or event — A cohesive look for a specific occasion

Your purpose shapes every subsequent decision, from garment style to printing method to how many colors you can justify in the budget.

Step 2 — Brainstorm Your Design

Inspiration can come from anywhere: existing logos, competitors, nature, typography, or professional design resources. Draw rough ideas before committing to digital tools.

The goal is balance — creative enough to stand out, wearable enough that people actually put it on.

Custom apparel design process

Step 3 — Create the Design

Your options, in order of effort:

  1. DIY design tools — Canva handles simple text-based designs well. Adobe Illustrator or Photoshop for more complex work.
  2. Fiverr or 99designs — Affordable freelance designers who work fast and understand print requirements.
  3. Your printing company — Many decorators (including us) offer free or low-cost art help as part of the order.

For printing, vector files (.ai, .eps, .svg) are ideal. If you only have a JPG, we can often work with it — send what you have.

Step 4 — Choose Your Decoration Method

Three main options for custom apparel:

Method Best for Minimum
Screen print Simple designs, large orders 12 pieces
DTF printing Full-color, complex designs 12 pieces
Embroidery Polos, hats, jackets 12 pieces

Not sure which is right? Contact us with your design and we'll recommend the best method.

Step 5 — Work With Your Printing Company

Once you have a design direction, your printer handles the rest. What to expect:

  1. Submit your design and garment preference
  2. Receive a free digital mockup for approval
  3. Approve the proof in writing
  4. Production begins (typically 7–10 business days)
  5. Shipping or local pickup

Step 6 — Review and Reorder

After you receive the order, evaluate what worked. Most customers refine colors, sizing ratios, or placement on their second order.

Start your custom order — enter your quantity, pick a style, and upload your logo.